the mask
everyone has seen the great movie....the mask
everyone knows about the mystery surrounding this ancient symbol
there is something about masks that is extremely creepy
some masks make us feel good....we appreciate its beauty and call it art....


the point is its energy is changing the way we feel depending upon our interpretiation of good and bad....
but this toh applies to anything why just masks.....it happens with masks too....
what makes we tick is the mask of illution we have on our eyes
its absolutely a mask.....when we die the mask is lifted....when we attain moksha while we are alive the mask is lifted.....when we are in deep sleep the mask is lifted.....when we are having sex....the mask is lifted

what happens when the mask is lifted what do u see?
it happened for a short while....
its a magic spell....we are all spell bound .....dreaming a dream.....there is just one creator.....we are all his hmm how should i put this....we are all test subjects to an experiment of some sort
a social experiment.....the alternate theory by me will totally blow your mind....

we auctually live in an beautiful eutopia called planet earth....we are living our past.....we are way into the future....in the future there are no wars....no 1 is king....and no 1 is being ruled....to educate the children advanced civilizations have the most comprehencive training simulations.....this world is a training simulation
for what....my mind cannot comprehend such information....but in a perfect world where there is no war the only way you will learn about the war....will be experiance.....experiance is the only teacher and i guess these advanced guys know this....our purpose is to be detached and solve the puzzle.....

how can any1 think this is it.....this is all we have....there is so much magic in this world.....the eyes which crave magic.....is the only one that notices....it is indeed a matrix but of  a different kind.....

no 1 is here to hurt you.....no 1 is here to do any kind of harm to you....you are here to learn detachment and for that if sometimes one or 2 bad things have to happen.....forget about it ....move on....

i for one hate the concept of deception.....but when you solve the riddle....the answer you get is....

you cannot control shit....
you dont know shit.....
open your mind.....
lets have fun.....

so here i am,this is me,probably many places i could be

but here i am in my room writing this for you....
a sample to showcase your skill....is kind of my forte....
a small part of the ocean is still an ocean in its own right.....
i have no experiance....no hard working skills....but the uncanny ability of being at the right place at the right time....people say its lucky....

i am all about the little things, if they are done perfectly
sometimes you dont even need to edit the final draft....
i can write but its very situational
a copywriter should be versatile
but these are all the amazing qualities i have.....

amazing qualities dont sell products i am well aware of that
to sell a product you dont need demand!
one needs to create demand
make a new trend
make it cool and accessable to the masses
atleast leave an imprint in thier mind
thinking I WISH!

how do you create imaginary demand
everything in this world is imaginary
the value of money is nothing but in our head
it is so well marketed the commodity
money is not only a status symbol
but an need....the demand created by the banks
is just so efficiant......
fill your dreams buy a home.....for that take a bank loan!


its just the principle remains the same
the product changes
i am a man who follows no rules
but when it comes to creating demand its so easy
give people what they want
not what they need

hmm i was a little confused as what to write in this sample
all my works before have been working on a novel
or writting a blog
i am what you call a do it all
right place at the right time
i can atleast sell anything with a smile
and one who cares little about ethics in advertising and print media

the ethical value is being destroyed by the big advertising firms
trying to create demand with sex appeals and humour appeals
within all this the product is non relevant
i dont mind that
but what if we could keep the humour appeal and tell a little about the product too
a win win
thats what i am all about
a balance between the both.....
this is out of the box but i just graduated from mmk college doing bmm
so i have no past experiance (was busy having fun)
and i dont regret it
great people always know they are going to be big
before they are larger than life
so if you want me to start my writing as a copywriter fine by me
but sky is the limit




as a sample:
hdfc bank:  "emotional appeal" a grandfather wants to get out of the train on his own' refusing his sons hand
amazing add amazing message a little unethical but its not cheating if you dont get caught


hdfc bank:  the way i would have written it
feel good appeal : here the consumers will have a shot of awe
he will be uplifted by seeing the pictures and the messages .....scene: a grandpa on a deathbed sitting and talking with his grandson
grandpa :
death is not the final chapter my father said.....there is life somewhere you go all your loved ones are there....all the old friends unite....

grandson: but i wont be there .....who will take care of me when i grow up

then the grandpa shows him a few papers they will
hdfc life insurance papers they were
and then the nice tune
na sir jukha hai kabhi
i know not perfect
but just see the potential
thank you

HAND SANITIZER

THE FUTURE is in CONFIDENT HANDS

THE ad starts with a simple message,hath mai kai type ke kitanoo hote hai din mai 2 bar hath dohna chaiye
bmw sa utarne ke bad bhi hath utne hi gande hote hai,

it is not gay to use a hand sanitizer,if it was it would be illeagal,
you know what i mean?
start a debate,on our twitter,let them hear what we have to say,
we are the future and the future is in confident hands , lifeboy....
#lifeboy #laughingatthelaw

putting the confidence back in the hands of the common man, lifeboy.


the hand sanitizer company can start a media campaing relating with its target audiance "the youth"
and also at the same time standing up for something which is right....subtly but bluntly....
if not anything the product will gain wieght....popularity....it is a product for men and women but it also
breaks the illution that this product is exclucively for women.....

hmm

3.